“Disney’s about-face shows the reputational hit that comes when the public perceives you as being calculating rather than clear in what you believe in and stand for,” said John Gerzema, CEO of The Harris Poll. Their handling of the situation had few fans on either side of the aisle - it spurred an employee walkout among those opposed to the measure while their later vow to fight against the bill led to a Special Session that put their special district on the chopping block. Notably, Disney contributed significantly to some of the now-law’s backers and was mum on the measure until it was already en route to Gov. The 28-spot dip was not solely attributable to Republican ire, the pollster said, but due to the company’s perceived wishy-washy stance on the Parental Rights legislation. The annual Axios/Harris Poll 100, which measures the reputations of top American companies, shows Disney has fallen from its No. ![]() Last Call - A prime-time read of what’s going down in Florida politics.ĭisney is already facing political consequences from Florida Republicans for its stance on the so-called “Don’t Say Gay” bill, and a new poll shows its reputation may have taken a hit among the broader public as well.
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